Duration - 3 Days
Share
Bubble
PRODUCT EXPERINCE DESIGN
Brief
Introduction
During college, we happen to share things/objects with our friends for example camera, Bluetooth speaker, audio recorder, etc. But all this sharing happens within a small group of friends or known group. You have to design a platform where this sharing can happen at the Institute level. This platform should help students find the desired product they are looking for, owner of the product should be able to decide with whom he/she wants to share, etc.
Problem Identification:
Current sharing practices among college students are limited to small, known groups.
There is a need for a broader platform enabling sharing of items like cameras, Bluetooth speakers, and audio recorders at an institutional level.
INTRODCTION
Define
Need Statements
Key Insights
Features
Task Flow
2
Branding
Mood Board
Style Guide
3
Design
High Fidelity Screens
4
Design
Framework
Discover
Secondary Research
Primary Research
Interview
User Story
Persona
Journey Map
1
RESEARCH
Assumptions
A reliable rating and review system, along with verification via college emails & ID card, is crucial for building trust among users.
To ensure active participation, borrowers are willing to pay a small fee or security deposit, while lenders require incentives such as monetary compensation.
The college administration is supportive and create a body with potential for formal agreements for regulation and promotion.
Clear policies for handling damages, losses, and late returns are essential, possibly including insurance or security deposit systems to mitigate risks can very item to item.
Items are typically borrowed for short periods (hours to days) and must be returned promptly to ensure availability for other users.
SECONDARY RESEARCH
Literature Study
A survey by the National Retail Federation found that the average college student spends over $1,200 annually on personal items and school supplies .
National Retail Federation. (2020). Back-to-College Survey. Retrieved from NRF
Library of Things: A UK-based platform that allows users to borrow items like tools and appliances. It reported a 60% increase in membership within the first year of launching in a university setting .
Library of Things. (2020). Annual Report. Retrieved from Library of Things
According to a report by Student Monitor, 70% of students prefer borrowing or renting items instead of purchasing them due to cost savings .
Student Monitor. (2020). Annual Report on Student Behaviors. Retrieved from Student Monitor
ECOSYSTEM UNDERSTANDING
LIST OF ITEMS
PRIMARY RESEARCH
Questions
Have you asked someone to borrow anything before or have been asked to lend?
What are the problems you faced while receiving/giving and afterwards?
Did you have any special request for the person?
How did you compensate your friend in exchange of the things borrowed? How were you compensated?
Did you give any fee/treat/coupon to your friend?
What are the problems that you experience when trying to find something that you want to borrow?
How do you check ingenuity of the person?
What are some problems that you experienced when you wanted to lend?
From where do you primarily get information about such things?
USER PERSONA

Lender,
University Undergrad Student
About: 20 years old, Junior, Photography major
Needs: Wants to share his camera and audio equipment when not in use.
Goals: Earn extra money or receive favors by lending out items, ensure items are returned in good condition.
Lend items to responsible borrowers to help them with their projects.
Keep track of who has borrowed his items and ensure their safe return.
Decide who can borrow his items based on trust and reliability.
Pain Points: Worried about items getting damaged or not returned, unsure about trustworthiness of borrowers
Concern about the safety and maintenance of his items.
Difficulty in managing lending requests and keeping track of who has his items.
“We have a Student community channel on Discord where people post their requirements. I rented my camera lens to a junior, our conversation started on the channel and then moved to WhatsApp ”

Borrower,
University Undergrad Student
About: 19 years old, 2nd year student, Journalism major
Needs: Needs a good quality camera and audio recorder for a project.
Goals: Borrow items affordably without having to buy them, find reliable and well-maintained equipment.
Find specific items needed for projects quickly.
Borrow items from reliable sources.
Ensure timely return of borrowed items to maintain a good reputation.
Pain Points: Difficulty finding available items, concerns about borrowing costs and conditions of items.
Difficulty in finding specific items within her friend group.
Uncertainty about the condition and reliability of borrowed items.
“I currently post on different Whatsapp Groups or send out requests on college email groups”
USER PERSONA

Admin
Post Grad University Student
About: 27 years old, Senior, Computer Science major, Member of Hostel Student Committee
Needs: Oversee the platform’s operation, ensure user compliance and satisfaction.
Goals: Maintain a smooth and secure sharing environment, resolve disputes efficiently.
Ensure smooth operation of the platform.
Resolve disputes and handle user complaints.
Maintain a safe and trustworthy environment.
Pain Points: Dealing with complaints, managing fraudulent activities, ensuring fair usage policies.
Dealing with user disputes and complaints.
Ensuring that the platform is user-friendly and secure.
“In my experience, one can save a lot of money by borrowing, especially if you need to use something only once.
Also, there is something or the other to give away when people are leaving for home after completing their course. I believe that things can get a new life if shared timely before they go waste. ”
USER STORY
"I want to search for a camera and see a list of available cameras that I can borrow.
"I want to message the lender to discuss the details about the item.
I want to search for an audio recorder, so I can borrow it for my upcoming interview project.
I want to chat with Oliver, so we can arrange a time and place to exchange the camera.
I want to receive a reminder to return the camera, so I don’t forget the return date.
I have urgent need of a brown tape i am willing to pay, app can allow me to send message to the community (hostel where i am living) or to everyone
"I want to see a list of items I have borrowed and their return due dates.
I can filter search results by item type, availability dates, and owner ratings.
I can send a detailed request with the dates I need the item and receive a response from Owner.
I get a notification a day before the return date with details of the return process.
"I want to send a borrowing request to the owner of the camera, specifying the duration I need it for.
I want to list my 3D printer on the platform with details like availability, condition, and borrowing terms.
I want to review and approve or deny borrowing requests based on the borrower’s profile and reviews
I want to message the borrower to arrange pick-up and return details.
As a Lender, I want to list my camera on Share bubble , so that others can borrow it when I’m not using it.
I want to approve Bella’s request to borrow my camera, so I can ensure it’s going to a trusted borrower.
As Owner, I want to leave a review for Borrower, so other owners can know about my experience of sharing.
I want to see a list of items I have lent out, who has them, and their return status.
I can easily add photos, descriptions, availability, and terms of borrowing for my camera.
I can review Borrower’s profile, see her borrowing history, and approve or deny her request.
I want to review and approve item listings to ensure they meet platform standards.
I want to track platform usage statistics and user feedback to improve the service.
I want to view and manage user accounts, including banning or suspending users who violate rules.
I want to mediate disputes between borrowers and lenders and provide resolutions.
USER JOURNEY MAP
Phase
Phase
Actions
Actions
Opportunity
Opportunity
Pain Points
Awareness
Request and Approval
Onboarding
Exchange
Discovery
Return and Feedback
Borrower:
Learns about the platform through college communication channels, word-of-mouth, or social media.
Lender:
Learns about the platform through the same channels.
Admin:
Promotes the platform and ensures visibility across the campus.
Borrower:
Registers on the platform, verifies identity, and sets up a profile.
Lender:
Registers on the platform, verifies identity, sets up a profile, and lists items for lending.
Admin:
Verifies user identities and ensures smooth onboarding.
Borrower:
Searches for desired items using filters and keywords.
Search for a specific item
View item details and lender’s profile.
Browse available items.
Lender:
Receives notifications for borrowing requests.
Set item details (condition, availability, lending conditions). Monitor item listings.
List item(s) for lending.
Admin:
Monitor platform activity and user interactions.
Verify user profiles and item legitimacy.
Borrower:
Difficulty in finding reliable information about the platform.
Lender:
Uncertainty about the safety and reliability of lending.
Admin:
Ensuring widespread awareness and adoption
Borrower:
Complex or lengthy registration process.
Lender:
Complexity in listing items.
Admin:
Handling large volumes of verification requests.
Borrower:
Difficulty finding the exact item needed.
Limited information about item condition and lender reliability.
Lender:
Overwhelmed by requests or lack of interest in listed items.
Time-consuming listing process.
Admin:
Ensuring the search and discovery system works efficiently.
Concerns about item damage or loss.
Ensuring all items are legitimate and safe.
Managing platform misuse.
Create comprehensive onboarding tutorials and promotional campaigns.
Provide initial incentives for early adopters.
Simplify the registration and verification process with user-friendly interfaces.
Provide step-by-step guides for listing items.
Implement advanced search algorithms and recommendation systems.
Offer detailed item descriptions and high-quality images.
Implement advanced search filters (e.g., item category, availability dates).
Include detailed item descriptions and user reviews/ratings.
Streamline the listing process with easy-to-use templates.
Include insurance options and damage policies.
Develop automated verification tools.
Implement a flagging system for suspicious activities.
Borrower:
Sends a borrowing request with details (duration, purpose).
Send a borrow request to the lender.
Communicate with the lender for additional details.
Lender:
Reviews request, checks borrower profile, approves or rejects the request.
Review borrow requests.
Approve or decline requests based on borrower profile and item availability.
Admin:
Provides support for disputes or issues in the request process.
Resolve disputes between borrowers and lenders.
Ensure fair lending practices.
Borrower:
Collects the item from the lender, uses it responsibly.
Arrange pickup/drop-off details with the lender.
Use the borrowed item responsibly.
Lender:
Hands over the item, monitors its return.
Hand over the item to the borrower.
Track item usage and return dates.
Admin:
Provides support for any issues during the exchange.
Monitor exchange processes.
Address any issues arising during item use.
Borrower:
Returns the item, leaves feedback/rating for the lender.
Return the item to the lender.
Leave a review for the lender and the item.
Lender:
Confirms item return, leaves feedback/rating for the borrower.
Receive the item back.
Leave a review for the borrower.
Admin:
Collects and analyzes feedback for platform improvement.
Oversee the return process.
Handle any disputes over item condition.
Borrower:
Waiting for approval, risk of rejection.
Waiting for lender’s approval.
Lack of clarity on the request status.
Lender:
Uncertainty about the borrower’s reliability.
Assessing borrower trustworthiness.
Managing multiple requests
Admin:
Managing and resolving disputes efficiently.
simultaneously.
High volume of dispute cases.
Ensuring unbiased dispute resolution.
Borrower:
Arranging a convenient time/place for pickup.
Coordination issues for item exchange.
Lender:
Ensuring the item is returned in good condition.
Fear of item damage during use.
Trust issues regarding item handling.
Tracking item return.
Admin:
Handling lost or damaged items.
Ensuring smooth and timely exchanges.
Managing late returns or item damages.
Borrower:
Ensuring the item is returned on time.
Scheduling return time.
Potential conflicts over item condition.
Lender:
Assessing the condition of the returned item.
Inspecting item condition.
Disputes over damages.
Admin:
Maintaining a fair and transparent feedback system.
Resolving conflicts fairly.
Ensuring the reliability of reviews.
Enable direct communication between borrowers and lenders.
Implement a trust rating system based on past interactions.
Provide real-time notifications and status updates.
Offer a chat feature for direct communication.
Display borrower ratings and past borrowing history.
Offer request management tools.
Create a clear, structured dispute resolution process.
Use AI to prioritize and categorize disputes.
Integrate scheduling tools for convenient pickup/drop-off.
Offer insurance options for high-value items.
Provide secure exchange points within the campus.
Offer usage guidelines and tips.
Implement check-in/check-out features.
Provide automated reminders for item return.
Set up a mediation process for exchange issues.
Implement penalties for late returns or damages.
Automate return reminders and feedback collection.
Use feedback to enhance user experience and trustworthiness.
Simplify the return process with predefined return slots.
Encourage honest and constructive reviews.
Provide a structured return inspection checklist.
Facilitate review incentives.
Implement a transparent review and feedback system.
Use review data for platform improvements.
DESIGN BRIEF
Redefining
The Design Brief
Design an application that enables campus wide lending or borrowing/ sale or purchase/ renting of personally owned items - fostering a sharing economy within the institution.
DEFINE
Key Insights
Implement user profiles, ratings, and reviews to build trust within the community.
Students can list items they are willing to share, including details and images.
Owners can choose to share items with specific groups or individuals, ensuring control over who borrows their items.
Calendar integration to manage availability and prevent conflicts.
Alerts for new requests, approvals, and due dates to streamline the process.
Offer enhanced features such as priority listings and extended borrowing periods for a subscription fee.
The admin body should preferably comprise of students from the senior years to maintain order.
There should be a minimal annual fees to use the platform so that it can be maintained the platform and compensation can be given to the admin for their work.
There can be a system of community based sharing (hostel or department) so that the lender feels more comfortable in sharing in proximity. A user should be able to see the lender’s profile and listed items, they should be able to send a request or message the lender on WhatsApp directly (if the lender has allowed so) like in an emergency scenario to facilitate faster sharing.
There is a scope for Ad Revenue from local businesses.
There should be a digital wallet in the app, so the lenders can store received money, and use it for borrowing encouraging a circular use of the app.
There is an opportunity for using the platform to drive donation campaigns, sell and buy to encourage a sustainable ecosystem.
DEFINE
Features
Item Listing and Discovery
Lenders can easily list items they are willing to share by providing detailed descriptions, photos, availability schedules, and borrowing terms. Borrowers can search for items using keywords or filters such as category and availability.
Messaging and Coordination
Once a borrowing request is approved, borrowers and lenders can communicate through a secure in-app messaging system. This feature allows them to discuss pick-up and return details, ensuring clear and direct communication. Additionally, the platform sends automated reminders for upcoming returns and overdue items, helping users manage their borrowed or lent items efficiently.
Onboarding and Registration
Upon launching the app, new users are prompted to sign up using their college email addresses, ensuring that all members of the platform are verified students from the same institution. The registration process includes filling out a profile with personal details such as name, department, and contact information
Transaction and Feedback
After borrowing an item, borrowers are expected to return it as per the agreed terms. Both borrowers and lenders can leave ratings and reviews for each other after the transaction is completed. This feedback system helps maintain accountability and reliability within the platform, as users can build reputations based on their behavior and experiences.
Request and Approval Process
Borrowers can send borrowing requests to lenders, specifying the period they need the item for. Lenders receive notifications of these requests and can review the borrower's profile, including their ratings and past reviews, before approving or denying the request.
Admin Oversight
Platform administrators have access to a comprehensive dashboard where they can monitor overall platform activity. Admins manage user accounts, handle disputes between users, and ensure all item listings meet platform standards. They also review feedback and analytics to continually improve the user experience and maintain a safe, efficient sharing ecosystem.
DEFINE
User Flow
Borrow
Onboarding
Showing item journey
Product Details
Availablity Check CTA
Send Borrow Request CTA
Return date
Contact Details
Raise Dispute CTA
Add Required Item
Duration
select community to post
Profile
Messages
My Items
Login/Signup
Home
Notification
My Location
Receive Request
Messages /chat
Community Messages
Recently Added item details with user profile
Search Bar
Category
Filter
Your Details
College ID
Department
Request CTA
Add Item CTA
Listed Items
Borrowed Items
Lend Items
Review given by the user
Wallet
Rating
Contact Details(Optional)
BRANDING
Style Guide
Branding Colors
Accent blue
109CF1
Yellow
FECB32
Red
F7685B
Green
2ED47A
Neutral Colors
Black
0F0F0F
Table black
323C47
Icon grey
E1E7EE
White
FFFFFF
Primary font
Lexend
Aa
Secondary Font
Inter
Aa
BRANDING
Mood Board





